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Packaging design for a new-age sexual wellness revolution
WITH
CREATIVA, THAT SASSY THING
FIELD
GRAPHIC DESIGN, 3D ANIMATION AND MODELLING, PRODUCT PHOTOGRAPHY
CLIENT
THAT SASSY THING
For a new age D2C brand in India, it is essential to stand out. The packaging design creates the first impression on the buyer and often is a strong influence on creating trust in the brand. The task I worked on at Creativa, was to create a expansive packaging identity for TST which can accommodate new categories of products in the near future as well as is something that stands out in direct comparison to its competitors.
Over the 2 years, I have had the opportunity to work upon and iterate the packaging of multiple products. Create their 3D visualizations for animating and rendering purposes. Planned shoots with models as well as with products and packaging for different e-commerce platforms.
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